SAN ANTONIO, Texas (May 14, 2018) – Bradfield Properties announced today its expansion in the San Antonio and Austin markets through strategic mergers with Austin-based Homecity Real Estate and San Antonio-based Ultimate Realty.
Bradfield Properties’ merger with Homecity Real Estate as well as it’s cooperation with Ultimate Realty results in a combined footprint of 150 agents in the greater Austin market and an agent population approaching 400 agents throughout Texas. “Austin is arguably one of the most competitive real estate markets in the US today,” said Keith Dunham, CEO of HomeCity Real Estate. “The combination of our joint agent populations, our superior technology offering as well as the leads provided through both the Homecity and Bradfield Properties networks are laying a truly superior foundation for continued success in the Austin Market and expansion in Texas and beyond.”
“Ultimate Realty, under the leadership of Spencer Hasch, has made an incredible name for itself and built significant revenue,” said Daniel Dannenmann, president and chief operating officer of Bradfield Properties. “The Ultimate operating model on which its success is based will add a new dimension to Bradfield Properties’ expanding portfolio.” “By joining the regional real estate powerhouse that is Bradfield Properties, we are part of a true lifestyle brand that resonates in the hearts and minds of consumers,” said Spencer Hasch, owner and broker at Ultimate Realty. “Our affiliated sales associates will now have access to the full suite of technology and resources offered by the brokerage in addition to the national brand. We will continue to build upon our known level of customer service and accelerate the growth of our sales associates through a collaborative environment”. - The merger of Bradfield Properties and Ultimate Realty furthermore combines two growing property management companies: Bradfield Properties’ “Bluebonnet” and Ultimate’s “Ready Rentals” now manage over 350 keys.
Homecity Real Estate as well as Ultimate Realty are both highly successful and forward-thinking brokerages. The merger will enable Bradfield Properties to expand its Texas real estate business while it opens up a much wider array of services. The “(RE)gen” technology platform developed by HomeCity Real Estate will be rolled out across all Bradfield Properties’ offices and represents a CRM, an end-to-end transaction management platform, a sophisticated lead management system, a recruiting platform as well as a highly developed broker and agent reporting platform. “The implementation of (RE)gen marks a significant milestone in our journey towards the creation of the “Brokerage of the Future”, said Jim Pfirrmann, CEO of Bradfield Properties. “Not only will it enable us to serve our agents better across all markets in which we operate, but it will also enable us to take a significant step towards becoming a technology provider; a necessary and coveted step to ensuring our leading place in the brokerage business and to fuel our future growth.”
“We embrace the coming-together of these 3 brokerages”, said Daniel Dannenmann. “We are integrating 3 cultures, 3 ways of working and multiple technology tools into one single, new organization. A truly exciting journey, all undertaken with the single focus of laying the foundation for scalable growth, in Texas and beyond. We know that the value this new organization will bring to the market is one that will readily compete with any new and emerging brokerage concept. As we drive forward the integration of these 3 brokerages, Bradfield Properties will be re-emerging as a superior and stronger company. It truly signifies the birth of a new organization with over $1 billion in sales and over 4,000 transactions annually.”
Named a Platinum Award-winning brokerage by Cartus Corporation, a leading provider of global relocation services, Bradfield Properties has now further expanded its presence in the greater San Antonio and Austin areas, two of the fastest growing US metropolitan areas since the year 2000. With San Antonio and Austin now respectively the 7th and 11th largest cities in the United States, Bradfield Properties is laying the foundation for significant growth through this merger.
Bradfield Properties has exponentially grown its company and expanded its Texas brokerage operations from San Antonio to Temple, Belton and Killeen as well as into Austin and Corpus Christi.
HomeCity Named Among Austin Business Journal's Best Places to Work 2017
June 23, 2017 -We are so proud to announce that we have taken home the #10 spot in the Medium size category at the Austin Business Journal's Best Places to Work Awards Luncheon. We are honored to be recognized amongst such notable companies, and so thankful to the Austin Business Journal and our amazing team. This is HomeCity's fourth year winning the award due to our tight-knit community and progressive atmosphere!
Nominees are awarded based on a confidential survey given by a third party. The six key dimensions that are measured through the survey are Communication and Resources, Individual Needs, Manager Effectiveness, Personal Engagement, Team Dynamics, and Trust in Leadership. They use these parameters to discover which companies have the best climate, atmosphere, and engaged employees. The list is a prime source for job seekers who might be wondering which companies go the extra mile for their employees.
This year's winners — broken up into four categories based on employee headcount — were honored during a groovy-themed June 23 awards luncheon at the JW Marriott Austin Downtown.
HomeCity's commitment to providing employees with a collaborative atmosphere and work-life balance, as well as ongoing training and advancement opportunities ensures everyone is happy and productive. Agents have the opportunity to attend quarterly team building events as well as weekly training meetings, monthly all hands meetings, accountability groups, and agent happy hours. Recognition is also valued at HomeCity, with agents receiving quarterly recognition awards, Circle of Excellence (top 10% in production) awards, and awards dinners.
HomeCity Wins Entrepreneur Magazine's Best Corporate Cultures In America Recognition for 2017
February 21, 2017 - We are pleased to announce that HomeCity Real Estate has been recognized as one of Entrepreneur’s Top Company Cultures for 2017 in the Large Companies category for the second year in a row. We received this award for creating a high-performance workplace culture, and we are honored to have earned a place on the esteemed list.
From achieving goals to positive employee well-being, company culture can make or break a business. No matter the size of a business, high-performing company culture translates into happy employees, a productive and engaging work environment, and fluid communication.
For their large-sized company category (companies with more than 100 employees), the industries spanned across the board -- from construction to technology and everything in between. All 50 companies were scored in 10 core categories -- collaboration, innovation, agility, communication, support, wellness, mission and value alignment, work environment, responsibility and performance focus -- on a scale of zero to 100.
HomeCity picked up #32 out of hundreds of companies that applied, and we’re in great company. Other winners included Sparefoot in Austin, Boomtown in Charleston SC, and Tuft & Needle in Phoenix. Thanks so much to everyone who helps make this team great!
HomeCity Wins Dallas Business Journal Best Places to Work for 2016
July 21, 2016 - The Dallas Business Journal recently released its annual Best Places to Work list. HomeCity was nominated medium size category, due in part to its progressive attitude and tight-knit environment. All companies’ rankings will be announced on September 15 at The Fairmont Dallas hotel. Independent research firm Quantum Workplace surveyed employees from several hundred companies before compiling the data to determine the results. The six key dimensions that are measured through the survey are Communication and Resources, Individual Needs, Manager Effectiveness, Personal Engagement, Team Dynamics, and Trust in Leadership. They use these parameters to discover which companies have the best climate, atmosphere, and engaged employees. The list is a prime source for jobseekers who might be wondering which companies go the extra mile for their employees.
Employees at HomeCity Real Estate Dallas are so happy because of a supportive management staff, opportunities for work-life balance, and room for advancement. Agents are supported with the choice to attend quarterly team building events as well as weekly training meetings, monthly all hands meetings, and agent happy hours. Recognition is also highly valued at HomeCity, with agents receiving quarterly recognition awards, Circle of Excellence (top 10% in production) awards, and awards dinners.
HomeCity Named Austin Business Journal Best Place to Work for 2016
July 19, 2016 - The Austin Business Journal recently released their final ranking of the 75 winners of their annual Best Places to Work list. HomeCity ranked as one of the top 10 companies in the medium category, due in part to its progressive attitude and tight-knit environment. This will be HomeCity Real Estate’s third year to be named among this group of forward-thinking businesses. All companies’ rankings were announced at the June 24th lunch at the Hyatt Regency Austin, which had a superhero’s theme.
The six key dimensions that are measured through the survey are Communication and Resources, Individual Needs, Manager Effectiveness, Personal Engagement, Team Dynamics, and Trust in Leadership. They use these parameters to discover which companies have the best climate, atmosphere, and engaged employees. The list is a prime source for job seekers who might be wondering which companies go the extra mile for their employees.
One point that HomeCity Austin employees commented on was the fact that management genuinely wants their employees to succeed. They commented on the availability of work-life balance, as well as abundant advancement opportunities. Agents have the opportunity to attend quarterly team building events as well as weekly training meetings, monthly all hands meetings, and agent happy hours. Recognition is also valued at HomeCity, with agents receiving quarterly recognition awards, Circle of Excellence (top 10% in production) awards, and awards dinners.
National Association for Business Resources Names HomeCity Real Estate One of the Best and Brightest Companies to Work for in DFW for 2016
February 4, 2016 - HomeCity Real Estate received a top work place award from the National Association for Business Resources (NABR) as One of the Best and Brightest Companies to Work for in Dallas for 2016. With over 20 years of experience conducting Best and Brightest Company competitions, the National Association for Business Resources (NABR) have identified numerous best Human Resource practices and have provided benchmarking for companies that continue to be leaders in employment standards. “Dallas/Fort Worth award recipients keep innovative human resource initiatives at the forefront of their company culture and make it a priority to consider their workforce an essential aspect in their company's success. Our Association is proud to recognize and honor HomeCity Real Estate for this impressive achievement,” said Jennifer Kluge, NABR president.
The NABR, established in 1996, fosters a collaborative environment in which companies and leaders learn best practices, trends, and vital information benefiting the company and its employees well beyond the finances.
An independent research firm evaluates each company’s entry based on key measures in various categories. They include Compensation, Benefits and Employee Solutions; Employee Enrichment, Engagement and Retention; Employee Education and Development; Recruitment, Selection and Orientation; Employee Achievement and Recognition; Communication and Shared Vision; Diversity and Inclusion; Work-Life Balance; Community Initiatives, and Strategic Company Performance.
HomeCity Real Estate CEO Keith Dunham says, “We are honored to win this award and believe the HomeCity culture of high ethics, personal integrity and a high regard for others is why our employees embrace our culture and find satisfaction in our workplace. We are a growing company and we invite others to come and join our award winning team.”
HomeCity’s corporate culture strives to provide agents with a technological edge on the competition as well as cultivating an environment of communication and support, believing that successful agents are happy agents and the goals of the company are directly in line with the goals of our agents.
The award is one in a series of awards received by the company. HomeCity has also been named as one of the Best Places to Work by the Dallas Business Journal and the Austin Business Journal, one of the 50 Fastest Growing Companies for the second year in a row and received a top national award from Entrepreneur Magazine for having one of the best cultures in the nation for a company. The companies that have been selected to be recognized in Dallas/Fort Worth as a Best and Brightest Company to Work For® will be featured in the online edition of Corp! Magazine.
